Multi-format and format-neutral

The ArXiv relies heavily on LaTeX. The article you are reading was authored on Authorea by three authors using a combination of LaTeX and Rich Text. LaTeX was just a format used to insert mathematical notation, equations, tables, but not to typeset and format the entire manuscript. LaTeX can be a time consuming way to typeset manuscripts \cite{brischoux2009don}, most importantly it also locks the document into a format which doesn't allow for the flexibility offered by modern technologies (e.g. semantic parsing and embedding into a knowledge network that facilitates discoverability, hence impact) . The arXiv of the future is format-neutral and separates format from content.